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Creative concept for a radio ad (national)

11 October 2023 · Dominik Hartlieb

Creative concept for a radio ad (national)

A radio ad has little time to capture attention. That makes a clear idea and a script that works when heard all the more important. Dominik Hartlieb develops creative concepts for German-language radio ads of up to 60 seconds – ideal for companies and brands planning a national advertising campaign that need a script as their starting point.

Based in the Allgäu region, the copywriter and concept developer brings ten years of professional experience. With a qualification in communications from the Bayerische Akademie für Werbung und Marketing, he combines creative ideas with marketing expertise. His industry experience ranges from business to gaming.

What's included in the concept package

  • Three versions of a creative concept for a radio ad of up to 60 seconds
  • German voiceover scripts including performance directions
  • Consultation and marketing fine-tuning for your message
  • One round of revisions to refine the work together

The package covers concept development, copywriting and consultation; an audio recording is not listed as an included service. Prices start at 640 € net plus VAT.

The package provides for national usage rights with wide reach for one year. Important for your planning: the licence details specify “advertising with visuals” as the usage context, while the offer is geared towards radio ads. You should therefore clarify the appropriate scope of use with Dominik Hartlieb in the chat beforehand.

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from 640 € net plus VAT

This starting price is offered by Dominik Hartlieb. You agree the final price for your specific use directly with the artist.

Category
Radio advertising, audio advertising, copywriting, creative concept development
Included services
Copywriting, concept development, consultation
Language options
German
Pricing basis
Price applies to the service in one language
Usage / usage context
Advertising with visuals
Reach / usage period
Wide reach – national, 1 year of use
Artist's full offer description

In the picturesque Allgäu region, Dominik Hartlieb creates punchy radio ads that make people listen. With a decade of professional experience as a copywriter and concept developer, he brings in-depth expertise and creative energy to every project. With a qualification in communications from the Bayerische Akademie für Werbung und Marketing, he understands how to convey messages effectively and engagingly. Services offered - A creative concept for a radio ad of up to 60 seconds that puts your brand in the spotlight. - 3 versions - Memorable voiceover scripts with performance directions. - Marketing fine-tuning to ensure your message is not just heard, but felt. - Feedback-friendly: one round of revisions to achieve the perfect result together. - Free rein: national usage rights, so your ad can shine everywhere. With his experience as an advertising copywriter across various industries, from business to gaming, Dominik offers tailor-made radio ads that captivate. For bespoke offers or further questions, contact Dominik Hartlieb in the chat.

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